Thursday 6 October 2016


Selling yourself in an interview- What you need to know.

1. Prior to interview: Know the company- do the research

2. During interview:
  • ·        How you can be the solution to their problem
  • ·        Use specific examples to proof your abilities
  • ·        Don’t forget about nonverbal communication
  • ·        Show enthusiasm


3. Post interview: Evaluate your performance and learn from any questions that might assist in the second interview (if any)

The full discussion on "Selling yourself in an interview"

Pre- Interview Stage:
So, you have been invited for an interview..what now? Research, research and research. Going online reading about the products or services the company offers. Understanding the industry will also help you get a clear understanding of the company’s purpose. Know the vision of the organisation- this will help you understand the problem they want to solve.

Learn the duties and requirements; and prepare questions. In addition, understanding their needs will give you a clear strategy on how you can apply your skills and knowledge to be a successful applicant for this vacancy.  From the duties and requirements- you are encouraged to prepare a few questions before the interview.  Most of the time, having quality questions shows interest in the role.

Interview Stage (The moment of truth):
Be the solution to their problem; use (proven) examples:

When a company creates a vacancy it means they have a problem; and requires someone to help them overcome it. Use great past examples to assist in your interview and aim to use this as a motivator to solve their issues.

Your CV will act as the guide to discuss you- know your CV 120%. If you fail to explain reasons for leaving or key duties it will become clear that you do not know your resume. Have a goal; and let your CV guide the employer towards your career goals.

Non-verbal communication; be positive:

Many of us forget about Non-verbal communication; however, this is a crucial subject when selling yourself. Be confident; give a firm handshake; smile; sit up straight; make eye contact when answering questions; all helps to make the interview great- make sure the interviewer feels comfortable to ask you more questions. Non-verbal communication can help set a tone in any situation.

Presenting yourself in a positive way is the key strategy to ace an interview. Avoid talking about negative situations from your previous employer, manager or colleagues- and rather build on what you have learnt and how you have developed. Use these valuable skills and explain how you can apply this to the new job.

Post interview:

Evaluate your performance and learn from any questions that might assist in the second interview process (if there will be a second- confirm this in the first interview). The info discussed in the first interview will give you a clear understanding of the hiring manager’s needs; use the info to help you be more confident in your second interview.